Tag Archives: marketing
Do You Suffer From BSF?
BSF is real. BSF isn’t quite a disease, but those who experience the malady experience a manic giddiness accompanied by spurts of panic. It’s life-altering. I have it and there are no Go Fund Me Pages or telethons to find a cure. Because honestly–I don’t want a cure. What is BSF? BSF is Book Signing […]
A #NotMyCat Origin Story – A tale of a tail
I’ve been posting over on Facebook about a recent rash of criminal trespassing in the neighboorhood. Trespassing and breaking and entering committed by a cat. And she is #NotMyCat. #NotMyCat “officially” lives two houses down. According to her owner, the cat’s given name is Case. #NotMyCat has a wandering eye and has been cruising the neighborhood for […]
I’m Watching You
They are everywhere Watching, waiting, anticipating. Spending most of my adult life dealing with the darker edges of society–prison, probation and jails–I’ve seen how low humanity can sink. If there is a weakness, or vulnerability present, I can count on a predator to hide in the shadows, ready to pounce. These soulless opportunists strike when […]
Don’t Be A Butt
I considered not posting because, this week Kim Kardashian’s butt on the cover of Paper Magazine broke the internet. I’ll admit, I saw it – like a train wreck that you simply can’t look away from. (you won’t find a link to her photos in this post, so you can go elsewhere for that visual) […]
Want to See Your Book In A Bookstore? Part 2
The Art of Connection A previous post featured the Top Five Things an author needs to do to increase the likelihood of seeing your book featured in an honest to God bookstore. Tina Ferguson, owner of a thriving indie bookstore, Face In A Book, in El Dorado Hills, California offered her valuable insight into what […]
Newspaper Marketing for Your Novel
Getting new eyes on your work is what it’s about. No…not in a creepy way. It doesn’t matter if you choose to self publish, or go the traditional route through a publisher – getting attention about a book means looking at every possible marketing avenue. Much of that will fall on the author. In October, […]
Guerrilla Marketing
Guerrilla Marketing is the new anti-spam If you choose to release your book through a traditional publisher, or you are the author-publisher, you are the one who will bear the responsibility for marketing your work. Traditional publishers may provide an initial push of the fledgling novel from the nest, but unless you learn to fly […]
James L'Etoile
James L'Etoile 